Cross-border checklist (EN↔ES)

• Units: show SI (mL, g) and US (oz, lb) only when it adds clarity.
• Materials first: stainless steel, BPA-free, silicone seal, etc.
• Compliance: avoid superlatives and medical claims.
• Translate intent, not just words; keep tone neutral.
• Keep titles ≤200 chars; bullets concise; search terms de-duplicated.